A good way to advertise your company is putting your logo on useful tools. Then give those tools to your customers or contacts. A unique measuring tool is an architect scale ruler. If you are in the building or remodeling business, this form of advertising is taylor-made for you. It will last forever, and so will your logo.
Your clients and customers can use it for:
Reading the blueprints for building a new house.
Reading the remodeling plans for an addition
Making paper models of furniture to put in a new house.
Choosing the right size hot tub or Jacuzzi to put in a new addition.
Seeing if your present furniture will fit in your new house.
Pipe tally books aren’t just for the drilling industry. They are used by many other people to record readings and data in the field. They are small enough for a pocket, and water resistant. Tally Books with your company logo are a great way to “woo” your customers, if they are on this list:
Oilfield workers and inspectors
Gas well workers and inspectors
Electric power companies
Your corporate logo can be put on the front and back cover, even in full color. The new optional “stone pads” look like paper, but they are water resistant, and cannot be torn. If your customers use your tally books, they will look at your logo many times a day. That’s the best way to target your market advertising. They are also made in the USA.
Are you thinking about giving your employees a safety award for having no accidents in 12 months? If you want to use engraved Maglites, here are 5 valuable suggestions:
Plan ahead. Maglite engraving usually takes 1 or 2 weeks. It can be done faster, if you have a short deadline.
Find your best version of your company logo. Vector art is needed for a superior job of engraving. A hi resolution jpg will work, but the promotional product distributor needs to convert it to vector art, the language of laser machines.
Pick a reputable on-line Maglite representative, and one who communicates well with you.
Choose a Maglite that is the right size for your employees. The biggest one holds 4 D cells. The smallest one holds one AAA cell.
Give out your engraved Maglite safety awards at a dinner, or a special meeting. That makes the gift seem more valuable, and memorable.
An architect scale ruler can come in many sizes and gradations. For now, let’s keep it simple, just to get started. Here is how these handy rulers can make reading a blueprint very easy.
First, look in the title block of the blueprint, which is usually located in the bottom right hand corner. It will tell you which scale to use. If it says: 1/4″=1′, then you will be using the 1/4 scale on the architect ruler. That means, 1/4″ on the blueprint represents 1 foot in the actual size of the object. If it says: 1/8″=1′, then you will be using the 1/8 scale on the architect ruler. Many other scales are used, because of the size limits of the paper the drawing is put on, and the actual size of the object or building or landscape.
Now, simply use the correct scale to measure the actual size of each part of the drawing.
Fine-tuning: You will notice that the zero mark is not the first mark on the scale. It is preceded by some very small gradations. These gradations could have been printed on the entire scale, but that would be very hard on the eyes. Let’s say you are measuring a line that is between 5 and 6 units. Now put the 5 mark on one end of the line. Look now to the other end of the line where it lines up with the very small gradations. Here you can read how much more than 5 units the line is.
If this sounds a little confusing, just give it a try, and you will see how easily you will catch on.