Why Your Customers Need An Architect Scale Ruler

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A good way to advertise your company is putting your logo on useful tools. Then give those tools to your customers or contacts. A unique measuring tool is an architect scale ruler. If you are in the building or remodeling business, this form of advertising is taylor-made for you. It will last forever, and so will your logo.

Your clients and customers can use it for:

  • Reading the blueprints for building a new house.
  • Reading the remodeling plans for an addition
  • Making paper models of furniture to put in a new house.
  • Choosing the right size hot tub or Jacuzzi to put in a new addition.
  • Seeing if your present furniture will fit in your new house.

Why Promotional Maglites® Are The Best Gifts

Promotional Maglites
Promotional Maglites

Promotional Maglites® (or maglights) make the best logo gifts for these reasons:

  1. They are suitable for all age groups.
  2. They are appreciated by both men and women.
  3. Maglites are American-made.
  4. They last forever. They are covered by a Maglite limited lifetime warranty by the manufacturer (in the western hemishpere).
  5. Your company logo is permanently laser engraved on the anodized aluminum barrel. It will never rub off.

Why You Must Give Your Customers A Pipe Diameter Tape Measure

Well, not all your customers need a pipe diameter tape measure. But these customers really need one. Why not give them one with your company logo imprinted on it?:

  • Oilfield workers
  • Gas field workers
  • Plumbers

    Diameter Tapes
    Diameter Tapes
  • Car repair people
  • Boat repair people
  • Arborists
  • Pipeline inspectors
  • Municipal utility workers
  • HVAC installers and inspectors
  • Architects
  • Manufacturers
  • Building contractors
  • Building superintendents

If any of your customers are on this list, a pipe diameter tape measure  with your logo will be visible to them every work day.

If These Are Your Customers, You Should Give Them Tally Books

Pipe tally books aren’t just for the drilling industry. They are used by many other people to record readings and data in the field. They are small enough for a pocket, and water resistant. Tally Books with your company logo are a great way to “woo” your customers, if they are on this list:

  • Oilfield workers and inspectors

    tallybook-in-the-field
    tallybook-in-the-field
  • Gas well workers and inspectors
  • Engineers
  • Survey companies
  • Electric power companies
  • Contractors
  • Geologists
  • Railroad workers
  • Environmentalists
  • Botanists
  • Zoologists
  • Biologists
  • News reporters
  • Truckers

Your corporate logo can be put on the front and back cover, even in full color. The new optional “stone pads” look like paper, but they are water resistant, and cannot be torn. If your customers use your tally books, they will look at your logo many times a day. That’s the best way to target your market advertising. They are also made in the USA.

A Short History of Maglite Flashlights

Where did the term “Maglite®” come from?

  1. magnetic?
  2. magnificent?
  3. Maglica?

If you guessed number 3, you are right.

Maglite Flashlights were invented in 1979 by Anthony Maglica in California, USA. Here is a brief timeline of Anthony and Maglite®.

Mr. Maglica was born in NYC during the depression, but raised in Croatia, his mother’s country of origin.

Anthony Maglica

1955 Machine Shop. In 1950 Anthony returned to the United States to find his American dream. He started a small machine shop. He made precision parts for the government and industry.

1979 Police Flashlights. The first Maglite® was made. It soon became famous among policemen across the country. It was known for its dependability and durability.

Mini Maglite® in 1984. The smaller version of the original flashlight was released just 5 years later. It uses two AA batteries, and is still extremely popular today.

AAA Mini Maglite® in 1987. A still smaller version, using two AAA batteries came out 3 years later.

Solitaire® single AAA in 1988. The only one year later, the purse-sized Solitaire® was introduced. It holds only one AAA battery.

1996 Cadillac of Flashlights. The Wall Street Journal referred to Maglites® as the Cadillac of Flashlight, an appropriate designation.

Several Hundred Employees. Today Maglite® is going strong, and has 700,000 square feet of manufacturing, storage, and offices.

2018. They are still Designed and Manufactured in the USA, with no intention of ever changing that.

 

How to Use an Architect Scale Ruler

An architect scale ruler can come in many sizes and gradations. For now, let’s keep it simple, just to get started. Here is how these handy rulers can make reading a blueprint very easy.

  • First, look in the title block of the blueprint, which is usually located in the bottom right hand corner. It will tell you which scale to use. If it says: 1/4″=1′, then you will be using the 1/4 scale on the architect ruler. That means, 1/4″ on the blueprint represents 1 foot in the actual size of the object. If it says: 1/8″=1′, then you will be using the 1/8 scale on the architect ruler. Many other scales are used, because of the size limits of the paper the drawing is put on, and the actual size of the object or building or landscape.
  • Now, simply use the correct scale to measure the actual size of each part of the drawing.
  • Fine-tuning: You will notice that the zero mark is not the first mark on the scale. It is preceded by some very small gradations. These gradations could have been printed on the entire scale, but that would be very hard on the eyes. Let’s say you are measuring a line that is between 5 and 6 units. Now put the 5 mark on one end of the line. Look now to the other end of the line where it lines up with the very small gradations. Here you can read how much more than 5 units the line is.
  • If this sounds a little confusing, just give it a try, and you will see how easily you will catch on.

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